UX / UI · Enhancements
Coca-Cola
Vision
Deepen the partnership between DoorDash and Coca-Cola with a focus on increasing beverage attachment through data-driven experience improvements, optimized user flows, and continuous experimentation.
Opportunity
We have an opportunity to jointly accelerate growth by defining a value-driven strategy that increases beverage attachment and enhances the customer experience.

Together, we’ll take an insight-first approach to review and prioritize UX improvements that focus on discoverability, clarity, and reducing friction of beverage purchases.

We’ll collaborate on a shared roadmap of concepts that are supported by experimentation, measurable outcomes, and mutual benefits.
Merchant Menu – Reorder Including Entrée, Side And Drink From Past Orders
Merchant Menu – Reorder Including Entrée, Side And Drink From Past Orders
Reorder Product Swap – Beverage Flavor
Reorder Product Swap – Beverage Flavor
Product Swapped And Ready For Reorder
Product Swapped And Ready For Reorder
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